SPORTSHOP.CLOUD and MobiMedia agree partnership!

Grafenau, 10.11.2023

SPORTSHOP.CLOUD, a leading company in the field of product data and content, and MobiMedia, market leader in the field of digital order management, will set new standards with their joint strategy. The focus of the collaboration: the development of new tools for retail and industry that will further advance digital processes and create a great deal of added value. The expertise and know-how of the two companies will bring the areas of product data, master data and digital order management even closer together:

Simple and efficient exchange of master and product data

The strengths of MobiMedia and SPORTSHOP.CLOUD lie in the areas of order management and data. Thanks to the experience of both companies and their specially developed AI solutions, they are able to convert master data homogeneously and according to individual specifications.

Interface to Quintet24 - the cross-industry B2B order platform

With Quintet24, MobiMedia operates the successful B2B order platform with over 25,000 registered retailers and around 500 participating brands. The collaboration between MobiMedia and SPORTSHOP.CLOUD enables customers of both companies to use their data even more efficiently. Retailers and manufacturers can exchange the desired data at the touch of a button via a central interface - without any additional effort.

Further new digital marketing opportunities

MobiMedia's core competence has been in order management for many years. As part of the collaboration with SPORTSHOP.CLOUD, the possible uses of the digital workbooks have been expanded once again. Retailers now have the opportunity to create individual brochures quickly and digitally using the modular principle and product data from MobiMedia and SPORTSHOP.CLOUD and then share them with their target groups via social media, newsletters or in print. MobiMedia has a very large customer base of brands and manufacturers. SPORTSHOP.CLOUD already reaches over 500 retailers with product data and content and in most cases delivers the data fully automatically to the retailer systems. The partnership creates a multi-lane data highway and a stable and innovative bridge between retailers and brands. This partnership means a new level of digital possibilities for retail and industry processes.

Andreas Schmid (Founder and CEO of SPORTSHOP.CLOUD)

Recent years have shown all players in the industry how important the areas of master data, product data and order processes are. Simple and smart processes in these areas lead to improved coverage and save important resources. The cooperation with MobiMedia helps us to become even more efficient in many processes and both companies are thus able to create additional added value for customers alongside their core competencies. Thanks to the partnership, we can now take the first major steps into the specialist shoe retail and fashion sectors in addition to the sports sector, which will significantly expand our offering once again. 

Reinhold Wawrzynek (CEO MobiMedia)

"In general, we are experiencing a change in the market and demand situation in our industry. The networking of the stationary shopping experience and the mobile shopping world is having a lasting impact on future potential for industry and retail. Customer journey, brand experience and digital story telling - all placeholders for what many of our customers are concerned with and moved by in the context of digital and hybrid change processes. And this is exactly where our cooperation with SPORTSHOP.CLOUD comes in. We are pooling our core competencies and pursuing a joint strategy of a demand-oriented and process-integrated data flow without media disruptions. Industry and retail benefit equally! The right marketing information for the right product and the retailer also receives an expanded range of content in the portal."

The SPORTSHOP.CLOUD company

SPORTSHOP.CLOUD has specialized in the areas of product data and content for years. A well-coordinated team takes over the product data, images and attributes from the manufacturers and can then import them into the respective ERP, PIM or store systems according to retailer specifications. Fully automated data exchange of product data is possible via these processes. SPORTSHOP.CLOUD is currently able to access over 5 million product data items and over 30 million images in real time.

The MobiMedia company

MobiMedia specializes in global sales solutions, particularly in the core sectors of the sports, fashion, footwear and lifestyle industries. The team has been supporting manufacturers and retailers through the many facets of the digital order process for over 30 years. As an ideas pioneer, MobiMedia attaches great importance to cross-process, agile and sustainable product development. Numerous users from industry and retail around the world rely on the solution competence and industry expertise of the Bavarian software company.

Website MobiMedia